11 · Brand Layer
Sound branding
The sound logo, the anthem and every audio bed, each with a player and a note on when to use it.
01 · Sound library
Sound library
- Tracks
- 14
- Of music
- 20 min
- BPM house tempo
- 120
- Sound logo
- 3 s
Sound logo
sound logoSpace play or pause Left Right 5 seconds N P next or previous
Signature
The two pieces that say GALTON on their own.
- 01Sound logosound logo0:03
The GALTON sonic signature, three seconds long. It does in sound what the G symbol does on screen.
Use The last sound of a film, a reel, a presentation or an event opener. Always alone, never under a voice.
InstrumentalMP3 - 02Emergenceambient with sound logo4:36
A four and a half minute ambient that builds slowly and ends on the sound logo.
Use Event walk-ins, installations, long openers, the moments before a talk starts.
InstrumentalMP3
The anthem
GALTON Branding Anthem, 120 BPM, in full and cut to length.
- 03Anthemanthem, full2:56
The full GALTON Branding Anthem with spoken words: Vision. Strategy. Identity. Creativity. Prosperity. Communication. It opens and closes on the line Building brands from the inside out.
Use Brand films and showreels without a narrator, where the anthem carries the story.
120 BPMSpoken wordsMP3 - 04Anthem, instrumentalanthem, full2:56
The same anthem without the voice. A quiet intro, a steady groove from 0:08, and the full drop at 0:26.
Use Any film with a voiceover. Put the key moment of your cut on the drop at 0:26.
120 BPMInstrumentalMP3 - 05Anthem, 30 santhem, cut0:32
A 30 second edit of the anthem, instrumental, with a natural ending.
Use 30 second spots, social video and product reels.
120 BPMInstrumentalMP3 - 06Anthem, 30 s with voiceanthem, cut0:30
The 30 second edit ending on the spoken line Building brands from the inside out.
Use Spots that end on the GALTON line, with no other voiceover.
120 BPMSpoken wordsMP3 - 07Anthem, shortanthem, cut0:24
The short edit of the anthem, instrumental, with its natural decay left in.
Use Short social cuts, bumpers and pre-rolls.
120 BPMInstrumentalMP3 - 08Anthem, 15 s with voiceanthem, cut0:15
The 15 second edit that closes on the spoken line Building brands from the inside out.
Use The shortest complete GALTON statement: bumpers and stories.
120 BPMSpoken wordsMP3
Loops and ambients
Beds for film, events, product demos and presentations.
- 09Looploop1:04
Exactly 32 bars at 120 BPM. The end runs back into the start without a seam.
Use Product demos, LinkedIn videos, trade fair screens, anything that needs a steady pulse of any length.
120 BPMSeamless loopInstrumentalMP3 - 10Ambient 3ambient1:15
An ambient on a slower pulse, the one bed that is not on the 120 BPM grid.
Use Calm explainers and case studies where the picture sets the pace.
102 BPMSeamless loopInstrumentalMP3 - 11Ambient 4ambient1:04
Exactly 32 bars of ambient on the house tempo.
Use Under narration, behind interviews and in presentations.
120 BPMSeamless loopInstrumentalMP3 - 12Ambient 5ambient1:36
48 bars of the ambient with its full arrangement, including the bleep layer.
Use Tech and product stories, interfaces on screen.
120 BPMSeamless loopInstrumentalMP3 - 13Ambient 5, no bleepambient1:36
The same 48 bars without the bleep, so it sits softer under a voice.
Use Under a voiceover when Ambient 5 feels too busy.
120 BPMSeamless loopInstrumentalMP3 - 14Ambient 5, no beatambient1:36
Only the pads, no rhythm. The quietest bed in the system.
Use Transitions, reflective moments, waiting screens and the pause before a reveal.
120 BPMSeamless loopInstrumentalMP3
02 · How to use it
How to use it
- Music ducks under the voice
- Full level between the lines
- The key moment on the drop
- Hard stop on the bar, then the sound logo
- Film with a narratorOr an ambient. Key moment on the drop at 0:26.
- Film without a narratorThe spoken words carry the story.
- 30 second spotThe voice version if nothing else speaks.
- Social cut, bumper, pre-rollThe shortest complete statement.
- Screen that runs for hours32 bars, seamless. Loop it on the bar.
- Event walk-inBuilds for minutes, lands on the sound logo.
- Waiting screen, transitionPads only, no rhythm.
- The last second of anythingNothing plays after it.
- Sign-offIt closes a film, a reel or a presentation. Nothing plays over it and nothing follows it.
- 120 BPMEverything except Ambient 3 runs at 120 BPM, so one bar lasts 2 seconds. Cut picture on the bar and it lands on the music.
- Under the voiceUnder narration, use an instrumental or an ambient and keep it well below the voice. The versions with spoken words never go under a voiceover.
- Loop itFor a longer piece, repeat the Loop or an ambient from bar to bar. Never time-stretch the anthem.